Cactus Digitale – Paola Mirashi

Paola is an independent Digital Designer based in Turin and London. She is specialized in User Interface and Interaction Design, and has a strong interest in Art Direction and Motion Design. Paola is passionate about elevating her clients’ ideas with custom made visual research and original mood boards. Functional, yet playful, digital tech aesthetics define her style. Driven to create meaningful and purpose-driven experiences for screens, Paola articulates and develops solutions that are formally challenging and conceptually solid. Paola always looks for new opportunities of collaboration, especially in the culture, art, fashion, and music industries

[skills] Digital Design
User Experience
User Interface
Interaction
Visual Language
Low Branding
Motion Graphics
Art Direction

[contacts]

E-mail
Instagram
Savee

[credits]

Additional work available upon request

Design and interaction for the new website for Cactus to present their work across CGI, production, and editorial content. Inspired by the fleeting pages of Cactus’ self-published magazine, the homepage welcomes visitors into a spatial cube where images and films continuously reorganise across its walls, creating an ever-changing stream of their work. From there, the website opens into project listing pages that play with scale, shifting between ultra-close ups and constellation views that reveal their extensive body of work, positioning the agency within the high-end world of image production.
Live preview: cactusdigitale.com
w/OB STUDIO
Creative Direction: David Broner
Production: Julie Daled
Webdesign: Paola Mirashi
Development: Jules Mesnil

2026

[services] Interaction
User Interface
Visual Language